11 Mar 2023
By juditova

Internet of Things (IoT) as Servitization

Business, Management
What is IoT? The internet of things, or IoT, is a system of interrelated computing devices, mechanical and digital machines, objects, animals or people that are provided with unique identifiers (UIDs) and the ability to transfer data over a network without requiring human-to-human or human-to-computer interaction. A “thing” in the IoT can be a person with a heart monitor implant, a farm animal with a biochip transponder, an automobile that has built-in sensors to alert the driver when tire pressure is low or any other natural or man-made object that can be assigned an Internet Protocol (IP) address and is able to transfer data…
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05 Mar 2023
By juditova
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Estonian e-Residency Kit Unboxing, how does it look like?

Estonian e-Residency Kit Unboxing, how does it look like?

Bureaucracy, e-Residency, ,
Are you excited about the idea of establishing a company in Estonia or making transactions inside the European Union? Before we decide which kind of company it should be, we have to apply for its e-Residency program to become this card (which to make things clear, it is not an identification card). Once we are accepted, we will get the Estonian e-Residency kit to be picked up at an embassy or at a pickup location. Let's take a look at the unboxing of this kit and what is brings with. Background, what is an Estonian e-Residency? Estonian e-Residency is a…
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05 Mar 2023
By juditova
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New Product Development: an Orange Squeezer

New Product Development: an Orange Squeezer

Management, Product Development
We know the block of creating a something from scratch: we do we even start!? Without the proper planning and thinking, we could get lost with ease or take too much time into finding the perfect idea, moment or match. That is why to succeed with a new product development, we have to go to a process from taking the original idea into pitching the project for investing and selling. This blog post is about how a manual orange squeezer, a project for the university, was conceptualised until it became a more solid business model. Preliminary Concepts Is there a…
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30 Jan 2023
By juditova
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How to Pitch your Project: Do NOT sell Ideas

How to Pitch your Project: Do NOT sell Ideas

Innovation, Management, , , , , ,
This post is a summary of what not to do when we are looking for validation for our idea. To learn how to pitch a potential business opportunity, it is crucial to think in how we are going to convince how it is going to get clients instead of remaining as just as another good idea to store it in a shelf. It is not what you can get Ask not what you can get. Ask what do they need. Ask how you can give. If you are like a "wannabe" entrepreneur, you would be trying to be interesting all…
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